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Ms. Dale Kirby

The Ideas Guru Ms. Dale Kirby, formerly brand manager for award winning recording artist Jewel, has been a business columnist, consultant, and an entrepreneur having sold her own company with branded concept years ago. She is a member of the Oregon chapter of MPI with over twenty years experience in the promotional product industry and currently the Director of Marketing for Promopeddler.com.


Oriental Rug Promo Item
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Question:
im looking for a promotional item that i can give away to my customers that has to do with the oriental rug business
Answer:
What an interesting business to tie an item to. How about a lint remover, or maybe some incense in a nice custom package ? Both are economical and have different applications.
 
Image 

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Our First Tradeshow Presentation
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Question:
We will be presenting at our first tradeshow and need some ideas on promotional giveaways. We are a small bank - commercial and consumer focused. The tradeshow will be more commercially focused. The only thing we had thought of so far was a 2 part giveaway - something we could send them in the mail before the event that would make them want to stop by our booth to pick up the second part. Any ideas or suggestions?
Answer:
I would send out a postcard, no sooner then two weeks prior to the event, and introduce your bank. Encourage them to save for a 'rainy day fund' and reinforce the idea by giving away an umbrella. All they have to do is come by the booth with the mailer. You'll be amazed at how many folks will show up waving their card looking for that freebie. The Rainy Day Umbrella... sounds like a winner. Check out all the umbrellas on our site or look at the previous Guru answer and follow the links! Good Luck and thanks for your question!

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Something People Will Keep
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I would like something people will keep on their desk and not take home! What do you recommend?
Answer:
Why not try the USB plug in mug warmer , or Ipod speakers , a a usb extension or a a 4 port hub . All of these products have replaced many of the typical desktop items these days. If you want to see somebody's face light up try giving one of these promotional items away and if they do not know what it is, once explained, it won't be long before they'll be using it on a daily basis.
 
USB Hub  
 
The Ideas Guru

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Puzzle or Brain Teaser
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Question:
I am looking for ideas for an assisted living and memory care community to hand out. We are opening a new building and having an open house. Do you have ideas that would link us to memory care, maybe a puzzle or brain teasser?
Answer:
Deidre, Here are some ideas around the price point you are looking for. You might want to consider the Hawk magnifier. Most folks over 50 will love the credit card size. Or, maybe a puzzle coaster a puzzle scrambler or a maze with a tagline of "We'll help sort out the maze of possibilities in Senior Care".Let us know if we can help.
 
Maze  

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Brand New Office
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we are moving office and want to get the staff excited and involved. Seeking thoughts on themed promotional ideas to carry this through from pre-move to day one in the new office
Answer:
Sue,Perhaps you can start out with imprinted marking pens so each person can mark their packed box. Then you could handout a coloring book about moving . The final giveaway is a countdown clock scheduled to go off on event day or the day before.Good luck with your move!The Ideas Guru
Countdown Clock

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