| Question: | We will be presenting at our first tradeshow and need some ideas on promotional giveaways. We are a small bank - commercial and consumer focused. The tradeshow will be more commercially focused. The only thing we had thought of so far was a 2 part giveaway - something we could send them in the mail before the event that would make them want to stop by our booth to pick up the second part. Any ideas or suggestions? | | Answer: | I would send out a postcard, no sooner then two weeks prior to the event, and introduce your bank. Encourage them to save for a 'rainy day fund' and reinforce the idea by giving away an umbrella. All they have to do is come by the booth with the mailer. You'll be amazed at how many folks will show up waving their card looking for that freebie. The Rainy Day Umbrella... sounds like a winner. Check out all the umbrellas on our site or look at the previous Guru answer and follow the links! Good Luck and thanks for your question! |
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