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Green gone wild! In nearly every industry imaginable, the green movement has taken root and is slowly changing the world’s landscape. Prevalent examples include the success of hybrid vehicles to eco-friendly designs and architecture to the sourcing of alternative materials for electronics. To date, there are unparalleled opportunities to embrace sustainable designs and make informed purchases. Organizations are helping educate and foster consumer interest in greener goods as retailers and advertisers are responding with new products and innovative, green business strategies. In the last few years, the powerhouse of capitalism, Goldman Sachs has announced their commitment to developing environmental markets, reducing the banks overall climate footprint and considering the environmental and social impacts of their investments. The investment giant announced an ambitious series of environmental goals, and found them directly in line with its primary goal of making money, Christopher Wright reports. With the phenomenal growth of green in every industry, including the promotional products industry, there are tremendous opportunities for the consumers to make smarter, more environmentally-friendly choices by purchasing green electronics. It’s now easier than ever to buy electronics and accessories that use less energy and are made with recyclable and recycled materials. So take advantage and keep it green! 1. What does it mean to buy "green"? Do your research. Consumer electronics, as a whole, are more eco-friendly and several manufacturers have developed their own green electronics lines. In order to be labeled green, a product must meet a stringent checklist of criteria. There is a plethora of online resources to help you determine which companies and products go the extra mile to contain fewer chemicals and are more energy efficient. 2. Does green mean a boring? Does eco-friendly design equal lame? Heck no! Green product lines are just as sleek and high-performing as other products but, they are extra-groovy for being environmentally-friendly. 3. Do green electronics cost more? Green electronics are priced competitively in the marketplace; however, it’s reported they are a bit more expensive to produce. 4. Where do I buy green electronics? Check out several searchable online databases for green products. You will find eco-friendly TVs, MP3 players, and more. Then, take your list to your preferred retailer or check the retailer's website. It takes just a little effort to do inform your green purchases but has a big payoff for all of us!
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